Geelmuyden.Kiese

SERVICES

COMMUNICATION PLAN
ONGOING ADVICE
RESEARCH AND ANALYSIS
PR CAMPAIGNS
PRODUCT PR
INVESTOR RELATIONS
CRISIS/RESPONS
MEDIA TRAINING
LOBBYING COURSE
GRAPHIC SERVICES

COMMUNICATION PLAN
Geelmuyden.Kiese has leading expertise in communication and knowledge of how communication can shift power and attitudes in critical formal and informal decision-making processes. Our communication strategies are always based on extensive research and analysis, and we employ our working model i3.
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ONGOING ADVICE
Geelmuyden.Kiese advises a host of companies and other enterprises in Scandinavia on daily communication issues and challenges on an ongoing basis. We also provide assistance with coaching at management level, message development for individual cases and preparations ahead of meetings with various interest groups.
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RESEARCH AND ANALYSIS
We offer a number of products in the area of research and analysis. As a rule, most of our products and services are part of a holistic development of communication plans and strategies, but they can also be implemented as individual products;
* GK Media and Internet Analysis
Quantitative and qualitative media analysis from an external perspective.
* GK Electronic Questionnaires
QuestBack survey, with GK assisting in question design, programming and interpreting results.
* GK Public Survey
Public surveys, with GK assisting in question design and interpreting results.
* GK Electronic Workshop
Qualitative tool organised as an electronic meeting using a number of computers. The participants take part anonymously by conducting the discussion online – ideal for complex problems, possible internal conflicts or for gaining greater insight into specific challenges.
* GK Focus and Mini Groups
Thorough, fast and effective in-depth analysis of a chosen theme.
* GK In-depth Interviews
Qualitative survey providing an insight into individual processes associated with a problem – perfect for private or sensitive subjects.
* GK Power and Player Analysis
We use tools developed in-house to identify the attitudes and influence of companies, individuals, organisations, parties etc in various areas.
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PR CAMPAIGNS
Launches and campaigns are crucial milestones in a company’s marketing plan, when it comes to shifting the attitudes of the public or the various target groups, influencing policy, creating awareness or increasing knowledge. A campaign can have a much greater impact with the support of PR than by relying on advertising alone. Geelmuyden.Kiese has extensive experience of campaign-related PR in a whole raft of industries and on behalf of public agencies. We combine strategic clout with organisational efficiency.
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PRODUCT PR
Product PR is one of the most operational forms of communication assistance offered by Geelmuyden.Kiese. We help you to employ PR as an active weapon in your marketing arsenal for increasing sales. We have extensive experience of media relations in the specialist area of product PR.
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INVESTOR RELATIONS
* IR plans
The IR plan addresses reasons for investing, target groups, challenges and risk management. The plan sets out the messages, strategy, management and arena and an effective plan of action.
* IPO’s
Geelmuyden.Kiese can assist with the whole flotation process, with tailor-made IPO products for every need. We develop IPO plans, quarterly reports and presentations, organise press conferences and interviews, participate in roadshows and conduct media and analytical training. We can also have one of our specialists in financial communication follow the company through the whole IPO process and handle the IR/PR side of things.
* Annual reports
Geelmuyden.Kiese can help with project management and message development, along with translation, visual identity and printing.
* IR web
IR solutions with regard to the information requirements of the Scandinavian stock exchanges.
* Quarterly analyst and investor presentations
Development of presentations to capture the interest of investors, over and above the quarterly presentations.
* Media and analyst training
Readiness training for managers of listed companies, preparations for daily questions from the press and analysts.
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CRISIS/RESPONS
The start of a crisis is often called the Golden Hour, as it offers you golden opportunities for successful crisis management. You may have that whole hour, if you are lucky. So how can you and your business come out of such a situation stronger than before? Those who come out of a crisis stronger are often the good communicators – leaders who understand that reputation is the organisation’s most important asset. We offer crisis drills, spokesperson training, crisis planning and strategic and operational support. Call us before a crisis occurs, when it occurs, or when you run into trouble halfway through. We are at your service 24 hours a day.
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MEDIA TRAINING
How prepared is your company or organisation for confrontations with the media? Do your staff know how to handle the media, proactively and reactively, in order to protect the best interests of the business? The media shifts opinion and power in the public arena. Flawed communication with the public can cause lasting damage to your reputation. It is best to be prepared. Geelmuyden.Kiese offers professional and realistic media training, carried out by qualified and experienced media trainers.
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LOBBYING COURSE
What is lobbying and how can you become a successful lobbyist? We offer courses on Scandinavian lobbying and decision-making processes.
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GRAPHIC SERVICES
* Visual Identity
Development of logo, visual identity manual and graphic details.
* Magazines, brochures and newsletters
Interesting, persuasive and entertaining presentations of knowledge, products and spokespersons.
* Other visual services
We efficiently handle jobs such as invitations, folders and posters.
* Web editor
Help with the content, design and editing of websites.
* Presentations
The development of modular libraries containing text slides, graphics, sound, animations and video.
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NAIVE.SUPER?

While the information industry is sky rocketing like the towers of Abu-Dabi, editorial offices are being dismantled. Which strategy has been chosen by the media industry in order to meet this challenge?

08.06.2008