Do You Talk With or Just to Your Clients?
Involvement, participation and personal dialogue is the new daily communication in organizations.
RIP Baroness Thatcher – collective memory loss in social media
Social media are often associated with young, hip people with an eye on what’s hot. But there are many examples of the contrary. The latest example is from when Harry Styles, a member of the boyband One Direction, tweeted: "RIP Baroness Thatcher" after Margaret Thatcher's death. Many of his 12 million young followers had no idea who Thatcher was. Last year, there was a similar incident in connection with the 100th anniversary of Titanic's sinking. In social media, many expressed surprise that the vessel actually had existed. The conclusion? Young people may know technology but not always history.
The Europeans are hungry for new leadership
Are you one of those who think that most politicians are untrustworthy? Do you think that there is a general lack of significant leaders in business? And are you yearning for the right leader to come along and get Europe out of its doldrums once and for all?
Then you are feeling exactly the same way as the rest of us. According to a recent global survey by the public relations firm Ketchum, Europeans are hungry for credible and competent leadership.
Conservative leader, conservative profile
A quick media search in the Retriever database shows that there are major differences in visibility among the seven party leaders whose parties are represented in the Norwegian Parliament.
Bare Breasts and Other Cheap Tricks
The feminist network Femen has one, single agenda: To put focus on injustices against women. They have one specific method of obtaining that attention: they show up at prominent places and strip off their shirts. Above their breasts feminist slogans are written and while the police are dragging them away, the images of the naked women are spread at lightning speed on social media and tabloid web media. And what can we learn from that? The fact that bare breasts sell tickets is frankly not breaking news. Rather, the new thing here is what they sell.
Get Yourself Inside the Box
Why darken a room for a brainstorm? What happens with our creativity if one of our senses is turned off? At the Ketchum Munich office, lights are turned off to stimulate creativity during brainstorming sessions.
Become a Lobbying Winner!
It is written on the forehead: Lobbying loser. This is how I read many articles in the newspaper about organizations and businesses that want to influence. When pictures of angry men, like most of the pictures are, scroll across the screen, preferably together with the opposition, demanding something, the images tell the story of “lobby losers”. A last desperate attempt to reach power, but too late, and oh so vain.
Ode to Allan
There is a coffee bar right across the street from the office. This coffee bar is an outlet of the Baresso chain. It serves more than 20 different kinds of coffee. Blends, chais, juices and baked goods. It is easily accessible. Yet I don’t buy my coffee there. I buy it at Allan’s.
Open Communication is the Leader’s Best Tool to Succeed in the new Normal
For years, the world has thought that the economic crisis was a storm to be ridden out. But now, we must face the fact that the world’s troubles no longer qualify as a crisis, an unstable situation that could either quickly improve or take a dramatic turn for the worse. It is, instead, a new normal, a difficult situation for sure, but one that will last for years to come.
Guru Wanted?
Social Media Experts, Digital Gurus, Community Managers and so on, let’s agree that the titles for this undefined workgroup are almost as many as the people working with it. In Swedish news we can read that this relatively new profession is future-proof, and the job ads for Social Media Managers can today be seen everywhere.
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